Sep
16
SEO Tips from SEO Expert Wil Ford
Filed Under SEO
No credible SEO firm or freelancer would make this outlandish claim: “For only $49.95, we willl submit your Web site to 101,000-plus major and minor search engines!”
Would this offer drive traffic to an ecommerce site and increase online sales?
Let’s be realistic! Besides Google, Yahoo, MSN, Juaxoo and Ask, paying your hard-earned money to submit your Web site to thousands of lesser important search engines is an utter waste of your time and money. Period!
Although Search engine optimization is a tad bit overexaggerated by dishonest SEO firms and freelancers, you can achieve your goal of profitability. However, SEO must be done correctly.
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Have you been G-slapped by Google? Are you searching online for SEO tips from SEO expert Wil Ford to increase your Web property’s visibility in the search engines? Have you been banned by Google’s rival search engines? Are you considering outsourcing the exhaustive task of writing organic search engine optimization content for your site? Do you need a reliable web content management solution? Is your Web site’s internal link structure in dire straits?
If you have answered yes to any of the questions above, consider taking the time to read this Weblog entry — about ethical SEO — in its entirety and re-read it until you have FULLY comprehend it. Bookmark this Web page now and later refer to this authoritative source for SEO tips whenever you need immediate help. You will be very glad you did.
What is Search Engine Optimization?
What is SEO?
Search Engine Optimization — which is widely known by the acronym SEO — is simply the process of doing market research and using organic, natural methods to tweak any SEO-friendly e-commerce site to increase its visibility in the search engines, resulting in more visitors and increased online sales and/or commission checks. Cha-ching!
This Weblog entry is obviously referring to ethical SEO, which is actually a branch of SEM or search engine marketing. It is not advisable to employ SEO sleight-of-hand trickery, which could result in your site(s) being severely penalized (banned from the search engines), your losing online sales and/or commission checks, your online reputation being ruined, and your hard SEO campaign being implemented in vain.
No, being simultaneously G-slapped by Google and banned by Google’s rival search engines is not a pleasant experience.
This Weblog entry only offers SEO tips for improving your online Web presence, increasing more visitors to your personal or business Web site(s), boosting your online sales, and helping you make an informed desicion whether to outsource SEO/SEM tasks or to perform the exhaustive and time-consuming SEO/SEM tasks yourself.
Whatever your reason for reading this Weblog entry on SEO, you should heed the following warning: Using the wrong SEO strategies can be detrimental to your online marketing campaign. In fact, corrupted search engine positioning is equated to search engine posioning, which proves fatal to any online marketing campaign.
Currently, I can’t afford to outsource SEO tasks!
Is there an alternative to outsourcing SEO tasks?
If you cannot afford to hire a reputable SEO firm or a reputable SEO freelancer, you have no other choice but to buy and to read SEO books or take SEO lessons — from which you get the specialized SEO knowledge you need to improve your online marketing campaign on the World Wide Web.
In addition to performing primary SEO tasks yourself, you must regularly monitor your site’s positions in the search engine, as well as other time-consuming and exhaustive SEO tasks. Google offers “basic” Webmaster tools to drive traffic to your Web site. For more information, review Google’s Webmaster tools page.
Your online marketing success is solely based on your productivity. If you cut corners and use shady SEO tricks (to game Google, Yahoo or other search engines), you will be severely penalized, resulting in your site getting banned, your online marketing campaign becoming a flop, your search engine listings being almost entirely removed from the search engine results pages, and your online reputation becoming tarnished. In other words, trying incredibly stupid SEO tricks will cause you to lose sales online.
You Have Two Choices:
Either Outsource SEO/SEM Tasks…
Or Learn to Perform SEO/SEM Tasks Yourself.
Here are the hard facts: Either you hire a reputable SEO/SEM company or SEO/SEM specialist to make your online campaign easier or take time to learn the SEO trade. Whatever your decision, you must be forewarned: Learning SEO/SEM is a continual process. You never stop learning search engine optimization, which requires a lot of brainstorming, energy, effort, and time.
In fact, it would prove beneficial to hire an ethical SEO firm or freelancer rather than trying to perform the monstrous task of strategizing, maintaining and monitoring your search engine positions on your own.
Unless you possess the aptitude to master SEO/SEM, do not bother wasting your time. Instead, hire a reputable SEO/SEM firm or freelancer. Besides, you have better things to do (e.g., checking your sales/commission statistics, counting your money and enjoying your retirement).
I would like to outsource SEO work.
What are the pitfalls?
Sadly, just as in every business industry, there are ethical SEO firms and there are also unethical SEO firms, too. Therefore, it is imperative that you select the right SEO firm to which you outsource SEO work.
To make an informed SEO outsourcing decision, you must do your due dillegence by thoroughly investigating each prospective SEO firm or freelancer, with whom you wish to do business.
Regardless of what you are marketing on the Internet, the criteria to hire an ethical SEO firm or freelancer — to whom you outsource search engine optimization tasks — is the same. The criteria, yes the criteria, to hire an honest SEO/SEM firm or freelancer to work for your is the same. So, do not listen to a slick SEO/SEM sales rep’s wild claims and do not let him or her “pressure” you into into singing up as one of their clients.
When you fully know and understand what the criteria is and have an outstanding search engine optimization firm or freelancer readily available to cater to your SEO needs, you will greatly improve your chances for profitability.
What is the criteria?
In order to fully explore the consequences of manipulating Google’s Web search results, read Google’s Guidline.
However, Google warns Webmasters to avoid Search Engine Optimizers and SEO firms who:
- Own a network of shadow domains that are not Google-friendly.
- Send prospective clients unsolicited email about search engine ranking or positioning.
- Guarantee prospective clients a #1 ranking on Google (which is for on obscure, long keyword phrases most of which Google will eventually give any indexed website FREE anyway).
- Perform any sort of SEO to manipulate search engine rankings.
- Are secretive or won’t clearly explain to their clients about their SEO practices.
- Secretly link their clients’ websites to their own corporate SEO website.
- Don’t distinguish to their clients the difference between actual search results and ads that appear in search results.
- Secretly links their clients’ sites to their other clients on doorway pages.
- Gets traffic from “fake” search engines, scumware, or spyware.
- Operate with falsified or anonymized WHOIS info or multiple aliases.
- Offers to sell keywords in the address bar.
- Is not itself listed in Google or have had domains removed from Google’s index.
When hiring a SEO company or freelancer, begin the selection process by investigating what SEO strategies the form or person implement to improve your chances for profitability.
Avoid SEO companies and individuals that employs fraudulent SEO methods to raise your online sales. Moreover, avoid SEO companies and indivuals that employs devious cloakng tricks, hidden textual campaigns, dubious bridge pages, Wordpress spamming, and other lame and tired stunts that will get your site banned by the search engines.
If any SEO freelancer or firm’s representative refuse to tell you what SEO strategies they use to increase your online sales, avoid that freelancer or company like a plague of corrupted politicians!
Chances are that many dishonest search engine optimization freelancer or company employs SEO tactics you contact routinely violate almost every search engines’ policy. Each day, many unsuspecting SEO clients — of shady SEO/SEM firms and freelancers — discover later that their sites’ have been banned by the search engines, which usually results in loss of sales and/or commission checks.
Avoid doing business with fraudulent SEO firms and freelancers, any of whom could severely harm your online business: Once search engines have severely
penalize (BANNED) your Website, your listings in the search engines will be removed — if not entirely — from the search engines’ index. Being penalized by Google, the Big Kahuna of all search engines, is enough to destroy both your online presence and your reputation. Choosing an fraudulent SEO company is not worth it. Either you heed this warning or live long enough to later regret your ignoring it.
Another major concern is unethical SEO companies that steals your site’s proprietary information and resell your intectual property to your competiors without your knowledge, which can result in your suddenly losing sales to your ruthless competitors. Remember, in the unthetical SEO industry, wealthy SEO clinets win and poor SEO clients like you lose.
Fortunately, there are many ethical SEO firms which GUARANTEE that they will not betray your trust in their SEO company. Only ethical SEO firms will work for you … not work with your competitors at the same time the honest SEO companies are working for you.
Avoid shady SEO firms that will try to profit from your online campaign success by unethically reselling your campaign’s secrets to your competitors. For your protection, it is esseential that you get any SEO company’s guarantee in writing, that is legally binding. In this case, you need to seek an attorney.
Also, hire an honest SEO company that provides their track record of success, which is easily verifiable. Never take any SEO firm’s word without proof. Watch out for fraudulent SEO firms that use deceptive practices to gain your trust, like slanting their so-called track record and results in order to induce you into becoming one of their suckers SEO clients. Be prepared to question any unethical SEO firm’s dubious claims, to ask any SEO broker or specialist intelligent questions to which you already have the verifiable answers. If you have done your due deligence, you will be able to distinguish ethical SEO companies from unethical SEO companies.
When you are outsourcing SEO tasks, here are terms you need to know:
- 301 Redirect
- 302 Redirect
- Above the fold (ATF)
- Algorithm
- Backlink
- Bandwidth
- Beta
- Blog (Weblog)
- Blogosphere
- Bridge page — Same as doorway page.
- Browser
- Cloaking
- Comments
- Cookies
- Crawler — Same as Spider.
- CRM
- Cross
- CSV
- Deepbot
- Domain
- Domain name
- Domain name registration
- Download
- Dynamic content
- Entry page
- Firewall
- Forum
- Fresh crawl
- Freshbot
- Googlebot
- Inbound links — Same as Backlink.
- Incoming link — Same as Backlink.
- Inlinks — — Same as Backlink.
- Inward links — — Same as Backlink.
- Keyword
- Keyword density
- Keyword stuffing
- Link farm
- Meta tag
- Mirror site
- Optimization
- Outgoing link
- Page redirect
- PageRank
- Robots.txt file
- RSS feed
- Search Engine Marketing
- Search Engine Optimization
- SEM (search engine marketing)
- SEO (search engine optimization)
- SERP
- Screencast
- Spam
- Spider — Same as Crawler
- Splash page
- Server
- Social Media
- Social Networking
- Spam
- Spyware
- Wham (Wordpress spam)
- Whammer (Wordpress spammer)
- Whamming (Wordpress spamming)
- Wordpress
Do you offer SEO services?
The short answer is no. Although we offer reasonably affordable search engine optimization/SEO to our long-time clients, we are not currently accepting new clients. To ensure our level of excellence to our clientelle, we avoid the problems of accepting new clients, some of whom may be direct or indirect competitors of our highly-valued clients. However, we recommend the following SEO options below.
Is there an alternative to hiring SEO/SEM firms or freelancers?
If you cannot afford the services of a reputable SEO/SEM firm or freelancer, we suggest that you take the time to learn to perform the overwhelming duties of SEO yourself. Learning SEO is very challanging but it is also very be rewarding: It affords you the opportunity to realizing your goals of profitability.
If you are interesting in mastering the highly competitive SEO trade, we recommend that you enroll in the following online SEO class. Enrolling in an online SEO class proves the proven and winning way to profitability.
If you are not interested in enrolling in an online SEO class at this time, you may be interested in learning how to unleashed the power of Pay-per-click (PPC) advertising to explode your online sales. If you are interesting in this unique form of affordable marketing, we recommend that you use the power of PPC Search Engine Marketing to ensure your profitability. Get the latest information on PPC Search Engine Marketing to drive paying customers to your e-commerce site.
If you are looking for other SEO/SEM options and you are serious about obtaining high rankings in the search engines, we recommend the following SEO options, some of which are FREE.
Learn SEO — Read the latest articles, case studies, tips and tricks to help you grow your online business through effective keyword research and search engine optimization.
Try FREE SEO Tool — Enter a starting keyword to generate up to 100 related keywords and an estimate of their daily search volume..
Try 7-Day Free Trial & Risk–Free! — Improve your search engine rankings and PPC results with effective keyword research.
Keyword Research Guide eBook — Download FREE to discover exactly what you need to succeed online. You will be glad you did.
Some SEO Tips on Learning What You Need to Succeed on The Internet
One of the most satisfying moments in life is when you discover something exactly what you need badly. Like the SEO/SEM solutions to tweak your ecommerce sites to profitability and finally earning several residual streams of income on which you could finally retire and spend quality time with your family.
This is precisely what this Weblog entry on SEO/SEM is posted online to achieve. — introduce you to what you need to succeed online.
A real benefit in convenience. Only the best SEO resources is posted on this Web page for your convenience — you can “review” every recommended resource which afford you the opportunity to explode your online sales to profitability.
Best regards,
Wil Ford
Founder of Wil’s Domain
More SEO/SEM resources:
Many Web Publishers Are Wondering, Why is Google Penalizing So Many Websites?
Squidoo Tips from the Squidoo Lensmaster
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